Marketing Specialist - iGjirafa
On-sitePristina, Pristina, Kosovo or Pristina, Kosovo
Pristina, Pristina, Kosovo or Pristina, KosovoOn-siteFull TimeSenior LevelStartup
Full TimeSenior LevelStartup
Job Summary
Plan and execute integrated marketing campaigns across digital, social media, and in-store channels to drive brand awareness and sales. Manage social media presence, create localized content in Albanian and English, and oversee paid media budgets while tracking KPIs like reach and conversion. Collaborate with the Lead on in-store events, product launches, and activations, ensuring all materials comply with Apple's global brand guidelines. Monitor market trends and competitor activity to inform strategy, supporting cross-promotion with Gjirafa's broader e-commerce and streaming ecosystem.
Required Qualifications
- 2+ years of experience in marketing, preferably in consumer electronics, tech, retail, or lifestyle brands
- Demonstrated success in planning and executing digital and offline marketing campaigns
- Hands-on experience with social media management, content creation, and paid advertising platforms (Meta, Google Ads, or similar)
- Strong copywriting and visual storytelling skills, with attention to detail and brand consistency
- Analytical mindset with experience in tracking campaign performance and reporting on KPIs
- Strong communication, organizational, and project management skills
- Fluent in Albanian and English
- High integrity, professionalism, and alignment with Apple's brand values
Desired Qualifications
- Previous experience marketing Apple products or working within Apple's co-marketing programs
- Experience with design and content tools (e.g., Adobe Creative Suite, Figma, Canva) and marketing analytics tools
- Experience organizing events, activations, or product launches
- Understanding of Kosovo's tech and consumer electronics retail market
- Passion for Apple technology and Gjirafa's digital ecosystem
- Other regional languages
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