Marketing Specialist - Go To Market
$70,000–$80,000 year
On-siteAtlanta, Georgia, United States or Minneapolis, Minnesota, United States
EXPIREDAtlanta, Georgia, United States or Minneapolis, Minnesota, United StatesOn-siteFull Time$70,000–$80,000 yearBachelors DegreeFinancial ServicesLarge
Full TimeBachelors DegreeLargeFinancial Services
Job Summary
Coordinate campaign execution, industry events, and sales enablement resources to support go-to-market initiatives aligned with revenue goals. Manage lead activities, track campaign performance, and organize logistics for Tier 2 and Tier 3 events including booth planning and follow-up. Develop and deploy email communications, maintain sales messaging assets, and assist the GTM Marketing Manager with project coordination and reporting. Ensure effective cross-functional support across GTM activities to enhance sales and marketing effectiveness.
Required Qualifications
- Bachelors degree in related field
- 2 years experience
- HS/GED and 6 years for related experience
- Experience executing multi-channel marketing campaigns (email, digital, events)
- Strong project management and organizational skills
- Proficiency with marketing tools (e.g., CRM (Salesforce), marketing automation platforms)
- Excellent written and verbal communication skills
- Must be 18 years of age or older
Desired Qualifications
- Familiarity with data analysis and campaign performance tracking
- Experience working cross-functionally with sales and product teams
- Background in payments, fintech, or SaaS industries
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