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Crisp Regional Health ServicesPosted 1 month ago

Marketing Specialist - Full Time - Days

On-siteCordele, Georgia, United States

Full TimeAssociates DegreeMedium

Job Summary

Develop and implement marketing plans to promote hospital services, physician practices, and community health initiatives. Create and manage digital and print materials, including brochures, social media content, and email campaigns, while coordinating consistent branding across channels. Assist with media relations by preparing press releases and responding to inquiries, and plan community outreach events and educational programs. Monitor campaign performance using KPIs and website analytics, and ensure all materials comply with healthcare regulations and privacy requirements. Manage relationships with external vendors and maintain the hospital's online presence. Collaborate with department leaders to identify growth opportunities and support recruitment initiatives. Maintain an annual marketing calendar and assist in managing departmental budgets.

Required Qualifications

  • Associate's degree in Marketing, Communications, Public Relations, Business Administration, or a related field
  • Minimum of two (2) years of marketing, communications, or public relations experience

Desired Qualifications

  • Bachelor's degree
  • Healthcare marketing experience
  • Experience with digital marketing
  • Social media management
  • Website content management
  • Graphic design platforms

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