Marketing Specialist

Marketing Specialist to support day-to-day marketing operations with a strong emphasis on content creation for company and product materials. Responsibilities include coordinating trade shows and Lunch & Learns, distributing leads via CRM, managing marketing collateral and mailings, executing email and mass-mail campaigns, gathering and qualifying potential customer information, engaging customers on social media, assisting with ads, brochures, case studies, presentations and other collateral, updating corporate website content, ensuring brand consistency across channels, supporting monthly/quarterly reports, and analyzing marketing data to shape future strategies. Ideal candidates will have a Bachelor's degree in Marketing or related field, 1-3 years of marketing experience, strong written/verbal communication, proficiency with Microsoft Office, and familiarity with CRM and email marketing tools; experience with Adobe Creative Suite and social media management is a plus.