Marketing Operations Manager
$140,000–$210,000 year
HybridSan Francisco, California, United States
Job Summary
Administer core martech stacks including Customer.io, Salesforce, and Snowflake, ensuring data flows reliably and remains clean. Build, QA, and launch marketing campaigns and lifecycle automations that drive pipeline growth while partnering with Growth Marketing. Design nurture flows for lead segmentation and use AI-native tools like v0 and Claude Code to automate workflows and prototype solutions. Own data governance standards across systems and collaborate with RevOps to flag bottlenecks proactively. This hands-on role supports Vercel's GTM team, leveraging modern web platforms to accelerate operational efficiency.
Required Qualifications
- 5+ years of Marketing Operations experience in SaaS or high-growth startups
- A hands-on operator who not only administers the martech stack but actively improves and automates it
- Deep familiarity with marketing automation platforms (e.g. Customer.io, Marketo) and CRM systems (e.g. Salesforce)
- Comfortable working with integration and data-routing tools (e.g. Tray.io, RudderStack, Segment)
- Hands-on experience with AI-native development tools like v0, Cursor, or similar—and genuinely excited to use them to move fast on early ideas
- Comfortable reading and lightly editing code, and writing basic SQL to pull and validate data
- Strong instincts for data quality and detail, with a bias toward fixing root causes over patching symptoms
- Thrives in ambiguity and a fast-moving environment, and likes owning problems end to end
- US-based in the Pacific, Mountain, or Central time zone
- Can be located remote or hybrid out of San Francisco HQ or Austin office
Desired Qualifications
- Have hands-on experience with TypeScript, more advanced SQL, or data modeling for GTM systems
- Have built or scaled systems in support of PLG motions or developer-focused products
- Have built internal tools or ops automations that went beyond stitching existing platforms together
- Have experience building on Vercel or similar modern web platforms
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.