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ZopaPosted 1 week ago

Marketing Operations Lead

HybridLondon, England, United Kingdom

Part TimeSenior LevelMedium

Job Summary

Partner closely with Product Marketing to translate business strategy into integrated marketing plans, ensuring activity aligns with clear commercial and customer outcomes. Shape and steer major campaigns and product launches by owning end-to-end planning and orchestration across Marketing, Comms, Growth, Product, Finance, Legal, and Compliance. Act as the operational hub for Marketing, creating clarity around priorities, team capacity, dependencies, timelines, budgets, and delivery milestones while supporting quarterly OKR and annual strategy processes. Partner with channel owners to align campaign objectives and media plans, and work closely with Product teams to ensure Marketing is embedded in cross-functional planning. Maintain a forward-looking view across Marketing to anticipate risks and resolve trade-offs, bringing strong commercial discipline to investment by maintaining visibility of forecasts and committed spend. Work with internal creative teams and external agencies to develop briefs and ensure high-quality execution on time and within budget. This hybrid role requires coming to the London office 2-3 days a week, with the option to work from abroad for up to 120 days a year.

Required Qualifications

  • Strategic Marketing perspective to planning and execution
  • Understanding of what needs to be delivered, why it matters, and what great looks like
  • Significant experience in Marketing, campaign management, Marketing Operations or programme leadership
  • Track record of leading complex, cross-functional Marketing initiatives from strategy through to execution
  • Understanding of the wider Marketing ecosystem and how disciplines such as PR, social, ATL, paid media, partnerships, CRM, web, app and lifecycle come together to create impact
  • Meaningful experience working with external agencies
  • Ability to confidently brief, steer and challenge partners to get to the strongest outcome
  • Commercial mindset and comfort managing Marketing budgets and forecasts
  • Ability to use financial information and data to inform prioritisation and decisions
  • Ability to think several steps ahead: working backwards from outcomes, spotting dependencies and anticipating what needs to happen before others have to ask
  • Ability to move comfortably between strategic thinking and hands-on execution
  • Judgement to distinguish between simply getting something delivered and getting it delivered well
  • Excellent communication and influence skills
  • Ability to bring together senior leaders, Marketing specialists and cross-functional partners
  • Ability to create accountability and move decisions forward
  • Ability to thrive in a fast-moving, high-autonomy environment
  • Ability to absorb context quickly
  • Ability to adapt when priorities change
  • Ability to bring structure to ambiguity
  • Ability to come to the London office 2-3 days a week
  • Option to work from abroad for up to 120 days a year

Desired Qualifications

  • Experience in a scaled, product-led business
  • Experience within fintech, financial services or another regulated industry

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