Marketing Officer
On-siteTanga, Tanga, Tanzania
Job Summary
Identify and develop new markets, customers, distributors, wholesalers, and retail channels throughout Tanzania while maintaining a comprehensive network of business contacts. Conduct regular market surveys to monitor consumer preferences, purchasing patterns, and emerging trends, then gather intelligence on competitors including products, brands, pricing, and promotions. Follow up on leads to convert potential customers into active accounts and provide management with regular reports on market developments, opportunities, and competitive activity. Assist in developing marketing strategies and participating in product launches based on field observations and market feedback.
Required Qualifications
- Minimum 3–5 years' relevant experience in FMCG marketing and/or sales
- Experience dealing with distributors, wholesalers and retailers
- Willingness and ability to travel extensively throughout Tanzania
- Good knowledge of the Tanzanian FMCG market
- Strong communication, negotiation and interpersonal skills
- Experience in cosmetics, personal-care products, toiletries, beauty products or other fast-moving consumer goods
- Existing contacts within Tanzania's wholesale, distribution and retail sectors
- Knowledge of both urban and up-country Tanzanian markets
Desired Qualifications
- preferably cosmetics, personal-care products, toiletries or related consumer products
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