Marketing / Media Specialist Sr
RemoteUnited States
Job Summary
Design and execute outreach strategies to disseminate VHA AI Education Hub developments across the Veterans Health Administration. Develop interactive digital media assets, including web-based modules, animations, and data visualizations, using HTML, CSS, JavaScript, and design platforms. Collaborate with leadership and subject matter experts to translate complex AI concepts into accessible communications. Manage the Hub's web presence to ensure Section 508 compliance and optimize content for VA network environments. Produce and edit multimedia materials for intranet portals, email campaigns, and leadership briefings. Track outreach performance using analytics tools to provide data-driven recommendations for continuous improvement.
Required Qualifications
- Minimum of 8 years of professional experience in marketing, digital media production, interactive design, or a closely related communications field
- Bachelor's degree (BA/BS) in Marketing, Communications, Graphic Design, Digital Media, Computer Science, or a related discipline
- Must be able to obtain and maintain a VA Personal Identity Verification (PIV) card and satisfy all background investigation requirements necessary for access to VA systems and facilities
- Must be legally authorized to work in the United States without current or future sponsorship
- Demonstrated proficiency in both graphical design tools (e.g., Adobe Creative Suite, Figma) and front-end programming languages (e.g., HTML, CSS, JavaScript)
Desired Qualifications
- Prior experience supporting federal agency clients, government healthcare programs, or VA/DoD environments
- Familiarity with federal communications standards and approval workflows
- Experience developing Section 508-compliant digital content in accordance with federal accessibility standards and VA communications guidelines
- Familiarity with VA or federal health IT ecosystems, including VA intranet platforms (e.g., SharePoint), TMS learning management systems, or VA.gov web environments
- Background in communicating artificial intelligence, data science, or health technology concepts to non-technical audiences in a government or large healthcare organization
- Experience using web analytics platforms (e.g., Google Analytics, Adobe Analytics, or equivalent) to measure and optimize digital outreach campaigns
- Knowledge of federal plain language standards (Plain Writing Act) and demonstrated ability to apply them across a variety of communication formats and audiences
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