Marketing Manager
$62,000–$73,000 year
On-site · Portland, Oregon, United States
Job Summary
Marketing Manager at YMCA-CW with two portfolio tracks: Family Centers and Programs & Strategic Initiatives. Responsibilities include strategic campaign planning, calendar-driven marketing strategies, enrollment-focused marketing, content development, storytelling, and cross-functional collaboration. Lead campaign planning, audience engagement, and communication alignment across assigned portfolios; manage messaging, branding consistency, digital marketing across social, website, and email; oversee project prioritization, timelines, and execution to support enrollment growth, community impact, and organizational visibility. Requires strategic thinking, strong organizational and project management skills, ability to collaborate with operations, philanthropy, membership, childcare, camp, finance, and executive leadership, and experience managing multiple campaigns and channels in a nonprofit setting.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, Business, or related field preferred, or equivalent professional experience
- Minimum 3–5 years of professional experience in marketing, communications, digital engagement, or related field
- Demonstrated experience managing marketing campaigns and communication initiatives
- Strong writing, storytelling, and communication skills
- Strong organizational and project management abilities
- Experience working across digital marketing platforms including social media, email marketing, website content management, and analytics
- Ability to manage multiple priorities in a fast-paced environment
- Collaborative mindset with strong relationship-building skills
- Experience in nonprofit, mission-driven, or community-based organizations preferred
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