Marketing Manager
RemoteUnited States
Job Summary
Lead the creation, execution, and optimization of marketing strategies to generate leads, increase brand visibility, and support revenue growth. Partner with product, sales, and customer success teams to ensure alignment on initiatives. Develop and manage multi-channel campaigns across digital platforms, including social media, content, email, and paid media. Oversee high-quality content development for blogs, case studies, and video. Analyze campaign performance using Google Analytics, HubSpot, and social metrics to refine strategies and improve ROI. Conduct market research and competitive analysis to identify trends and opportunities. Manage and allocate marketing budgets to ensure cost-effectiveness and maximum returns.
Required Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field
- 3+ years of experience in a marketing role
- experience in the tech or SaaS industry
- Proficient in digital marketing tools, such as Google Ads, HubSpot, SEMrush, Hootsuite, and Mailchimp
- Strong knowledge of SEO, SEM, social media advertising, email marketing, and analytics tools
- Excellent project management skills
- ability to handle multiple campaigns simultaneously while meeting deadlines
- Exceptional written and verbal communication skills
- Strong analytical mindset
- ability to measure and adjust campaigns based on data
- Ability to work independently and collaboratively in a fast-paced, remote work environment
- Revenue Growth
- Mailchimp
- Managerial Skills
- Competitive Analysis
- Hootsuite
- Google Ads
- SEMrush
- Digital Marketing
- Marketing
- SEO
- HubSpot
- Email Marketing
- SaaS
- SMM
- Content Marketing
- Google Analytics
- Marketing Research
- Data Analysis
- Project Management
- Decision Making
- Communication Skills
Desired Qualifications
- AI
- Customer Satisfaction
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.