Marketing Manager UK
HybridLondon, England, United Kingdom
Job Summary
Own and deliver multi-channel demand generation campaigns across email, events, digital, and content with a focus on brand messaging and ROI. Lead the UK events strategy by negotiating sponsorship packages, organizing roundtables, and executing post-event follow-up campaigns. Write copy for web and paid digital channels while creating landing pages to support acquisition goals. Coordinate with local sales and partner functions to align on objectives and maximize campaign effectiveness. Take full responsibility for campaign delivery, ensuring on-time execution within budget and clear metrics. Analyze program performance and report results to drive data-driven decisions. Work closely with global marketing teams to ensure consistent brand narratives and optimize conversion through omni-channel programs.
Required Qualifications
- Proven experience in a B2B marketing role with events & campaign experience
- Proven experience of building and executing B2B campaigns in a SaaS business - with demonstrable strong ROI
- Continual focus on customer-centric, data-driven insights to drive decisions to improve business performance
- A proactive hands-on approach, with the ability to work on both strategic and tactical levels
- Hands-on knowledge of a marketing automation platform, CRM systems and digital platforms
- Solid stakeholder management skills and the ability to influence others - regardless of seniority or department
- Hybrid work set up (2 days a week required from our London office)
Desired Qualifications
- Ability to operate in a high-performance, commercial environment and strive to continuously learn and improve
- High energy level, with a bias for positivity, action and accountability
- Ideally Salesforce Marketing Cloud and Salesforce
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.