Marketing Manager
$52,000–$52,000 year
On-siteBengaluru, Karnataka, India
Job Summary
Own product positioning, messaging, and narrative to translate technical voice-AI capabilities into sharp, buyer-facing value. Lead end-to-end product and feature launches while building sales enablement including decks, battlecards, and competitive intelligence. Drive demand generation across content, paid, email, and ABM channels to build qualified pipeline, partnering with sales on funnel health and revenue targets. Run experiments to track CAC and ROI, manage the marketing stack and attribution, and explore growth loops, partnerships, and co-marketing opportunities. Operate shoulder-to-shoulder with founders and sales teams to shape GTM strategy and measure outcomes against pipeline and revenue.
Required Qualifications
- ~8 years in B2B go-to-market
- genuine depth in product marketing
- demand generation
- A well-rounded operator who has worn multiple GTM hats
- PM (Product Marketing) experience
- demand gen experience
- growth experience
- partnerships experience
- A track record of building pipeline
- shipping launches in B2B SaaS
- Comfort with technical or AI products
- ability to get up to speed on voice AI
- ability to speak credibly to a technical buyer
- Data-driven mindset
- comfortable owning funnel metrics
- comfortable owning budgets
- A builder's mentality
- thrives in ambiguity
- happy to be hands-on
Desired Qualifications
- Tier 1 education pedigree
- IIT education
- ISB education
- IIM education
- BITS education
- Experience at an early-stage or high-growth startup
- building a marketing function from the ground up
- Background in AI
- developer SaaS background
- infrastructure SaaS background
- technical SaaS categories background
- Exposure to growth partnerships
- BD (Business Development) experience
- channel work experience
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