Marketing Manager - SuppCo
RemoteUnited States
Job Summary
Own day-to-day execution across SuppCo's brand marketing channels, including lifecycle and email, content, social, and influencer programs. Plan and ship a steady cadence of campaigns by briefing, drafting, coordinating creative, and launching while maintaining on-brand consistency. Collaborate directly with Function Health's brand and lifecycle teams to align messaging, coordinate creative, and support cross-company member growth goals and offers. Build and run the influencer and creator program by identifying partners, scripting content, and managing relationships with doctors, athletes, and nutritionists. Own the email and lifecycle calendar, covering founder notes, product announcements, digests, and member offers that drive engagement and growth. Partner with content and science teams to translate SuppCo's data, TrustScore findings, and expert protocols into compelling, credible marketing. Track performance across channels, report on results, and turn insights into the next round of tests and improvements. Help define and protect a consistent brand voice as SuppCo and Function come together.
Required Qualifications
- 5+ years in brand, growth, or lifecycle marketing
- ideally in consumer, health, wellness, or DTC
- real ownership of channels and outcomes
- Hands-on operator who can move between strategy and execution
- ability to write the brief and ship the work
- Strong writer with a sharp instinct for brand voice
- channel-appropriate copy across email, social, and paid
- Track record building or running influencer / creator programs
- Comfortable collaborating across teams and brands
- coordinating with multiple stakeholders to ship coordinated work
- Analytical and outcome-oriented
- read the numbers and let them shape the next move
- Excited about health, supplements, and helping people take a self-directed, data-informed approach to their wellbeing
Desired Qualifications
- experience marketing a mobile-first consumer app
- experience marketing a membership / subscription product
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.