Marketing Manager, Retirement and Annuity Marketing
$82,770–$135,975 year
Hybrid · New York City, New York, United States or Bethlehem, Pennsylvania, United States
Job Summary
Marketing Manager for the annuity and retirement services marketing space. Responsible for developing and executing campaigns, maintaining collateral and digital assets, and driving cross-functional programs to enable advisor and consumer education. Collaborates with Product Development, Distribution, Compliance, Legal, Technology, Design, and external vendors; manages content inventory and tracks KPIs across owned and third-party channels; gathers market insights to enhance Guardian’s annuity offerings and marketing approach. Requires 3-5 years of annuity marketing experience, strong project-management skills, and effective communication across internal and external stakeholders. Bachelor’s degree required; advanced degree or certifications in marketing, finance, or related field a plus.
Required Qualifications
- Bachelor’s degree required; advanced degree or certifications in marketing, finance, or related field a plus
- 3-5 years annuity marketing experience
- strong project management and cross-functional collaboration skills
- excellent written and verbal communication skills
- regulatory acumen in highly regulated industries (annuities)
- ability to thrive in a collaborative, fast-moving environment
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