Marketing Manager
$100,000–$120,000 year
Remote · United States
Job Summary
This Marketing Manager will develop and execute annual marketing plans to drive revenue for Pharmaceutical Strategies Group (PSG). You will manage campaigns across content (case studies, white papers, webinars), direct mail, digital marketing, and public relations; collaborate with sales and leadership to identify opportunities and obtain program approvals; build relationships with peers and subject matter experts; create and maintain a content management strategy; support thought leadership and brand positioning; coordinate tradeshow and speaking engagements; analyze KPIs and optimize campaigns; and act as a brand ambassador while driving innovative marketing solutions. The role requires a BA degree, 5+ years in marketing/communications, strong B2B marketing knowledge (preferred in employee benefits/pharmacy), exceptional collaboration and project-management skills, copywriting proficiency across channels, and the ability to manage multiple complex initiatives in a fast-paced environment. Some travel is required. The compensation range is $100,000–$120,000 base annually, with additional benefits outlined by EPIC. The role emphasizes cross-functional partnership with marketing, sales, and leadership to deliver measurable business results and elevate brand/product recognition.
Required Qualifications
- BA degree in Communications, Marketing, Journalism, or a relevant field
- 5+ years’ experience in marketing and/or communications
- B2B marketing experience with employee benefits/pharmacy experience strongly preferred
- Extremely collaborative, working closely as part of a team, and with other departments
- Possess strong knowledge of marketing concepts and copywriting standards across social networks, email, web and digital, print, public relations, and advertising platforms
- Able to successfully manage multiple complex projects simultaneously and to perform complex tasks leveraging a variety of channels
- Experience planning and executing industry events, tradeshows, or speaking engagements, including coordination of materials, messaging, and follow-up is strongly preferred
- Strong inclination for organization, process adherence, attention to detail, editorial guidelines, etc.
- Provide clear, comprehensive instructions when writing creative briefs and submitting deliverable requirements. Ensure key elements (settings, links, databases, deadlines, etc.) are provided early to minimize rounds of edits
- Accountable for technical accuracy, testing, and performance of own work
- Excellent verbal, written, presentation, and interpersonal skills with peers to senior leaders
- Ability to prioritize and work in a fast-paced environment to meet tight deadlines in multiple areas
- Committed to working within project management tools accurately and consistently
- Adhere to marketing policies and priorities, nomenclature, filing systems, and general operations
- Proficient in the use of Microsoft Office Suite
- Some travel required
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