Marketing Manager – Performance First
On-siteMumbai, Maharashtra, India
Job Summary
Plan, execute, and optimize performance marketing campaigns across Google Ads and Meta Ads platforms to drive customer acquisition, lead generation, and revenue growth. Monitor campaign performance metrics, analyze marketing data and consumer insights, and prepare reports to support business decisions. Collaborate with creative and content teams to develop high-performing ad creatives and landing pages while managing and allocating marketing budgets efficiently. Lead, mentor, and support team members to drive accountability and professional development, staying updated with digital marketing trends and platform updates.
Required Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field
- Minimum 2+ years of hands-on experience in Performance Marketing
- Strong expertise in Google Ads, Meta Ads, and campaign optimization techniques
- Experience managing marketing budgets and delivering measurable ROI
- Prior experience leading or mentoring a team
- Proven experience working with eCommerce brands and digital customer acquisition strategies
- Strong analytical skills with the ability to interpret campaign data and generate insights
- Excellent verbal and written communication skills in English
- Good understanding of social media trends, digital content, and consumer behavior
- Highly organized, responsible, and capable of independently managing multiple priorities
Desired Qualifications
- Experience in a digital marketing agency environment
- SaaS marketing experience
- Digital Marketing certifications (Google, Meta, HubSpot, etc.)
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