Marketing Manager
$55,000–$62,000 year
On-siteBoyds, Maryland, United States
Job Summary
Develop and execute comprehensive marketing strategies for the Maryland Soccer Foundation, Maryland SportsPlex, Adventist HealthCare Fieldhouse, and Soccer Association of Montgomery to promote internal programs and offerings. Set, maintain, and analyze all marketing goals, projects, and campaigns while managing the company website and social media channels. Collaborate with internal and external stakeholders to ensure consistent brand messaging, drive sponsorship revenue, and cultivate relationships with media partners and community organizations. Monitor key performance metrics including website traffic and program registrations to evaluate campaign effectiveness and make data-driven decisions. Lead the marketing department by managing content coordinators and interns, developing the yearly marketing budget, and maintaining the contact database.
Required Qualifications
- Extensive knowledge about youth sports and particularly the soccer community in the United States
- Superior oral and written communications skills
- Effective organizational skills for managing multiple tasks
- Extensive knowledge of Social Media Channels
- Extensive knowledge of Microsoft Office Suite
- Extensive knowledge of Adobe Creative Suite
- Upbeat and positive attitude
- Ability to lift 50 pounds
- Ability to work weekends, nights and irregular hours as needed
- Ability to work in varying climates including extreme cold and heat
- Valid Driver's License and safe driving record
- Reliable transportation
- Employment contingent upon successful completion of a background check
- Authorization to work in the US without sponsorship
Desired Qualifications
- Knowledge of social media management software i.e Hootsuite, Sprout Social, Sprinklr, etc...
- Experience interacting with children aged 5-13 is a plus
- Video editing abilities are a plus
- Photography abilities are a plus
- Spanish Fluency is a plus
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