Marketing Manager (JLR)
On-sitePhnom Penh, Phnom Penh, Cambodia
Job Summary
Develop a distinctive sale proposition for corporate customers by leveraging deep knowledge of JLR vehicles, service plans, and warranty offerings against premium competitors. Formulate the annual marketing plan and budget while maintaining executive oversight. Keep the automotive industry landscape updated by tracking political and economic issues in Cambodia and actively gathering feedback from the Sales Team on competitor activities. Execute local marketing activities including events, advertisements, and driving events to build relationships with agencies and media, ensuring the public image of JLR is promoted effectively. Lead and coach the marketing and sales team through product training and inventory control of branded stationary and giveaway items. Provide regular reports on marketing and competitive activities to management.
Required Qualifications
- Full understanding of product ranges available to customers
- Knowledge of JLR Customer First Behaviors
- Knowledge of Jaguar Land Rover Operational Guidelines and standards
- A minimum of 3-5 years Marketing Management experience (automotive preferred / luxury brands an alternative)
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