Marketing Manager (InsureTech) £60-70K

Devise and deliver full marketing campaigns targeting leading insurance brands to drive new sales opportunities and manage lead creation end-to-end. Own and report on all marketing activities including campaign execution, events, collateral, copy, digital, PR, social, product marketing, and go-to-market strategy. Become the super-user of marketing automation and CRM tools to advise the business on future tech requirements. Create compelling value propositions, define thought leadership programs, and maintain a library of sales enablement tools. Own targets for producing MQLs and defined KPIs, working with sales teams to ensure end-to-end reporting. Manage client events, industry trade show presence, internal and external communications, and the marketing budget.