Marketing Manager, Greater China
On-siteShanghai, Shanghai, China or Beijing, Beijing, China
Job Summary
Own a regional pipeline target and directly accelerate revenue by partnering with sales leaders to align on target accounts and go-to-market motions. Articulate ACAMS certifications and membership products into differentiated value propositions tailored to Greater China's specific buyer dynamics. Coordinate B2B2C, ABM, and partner marketing campaigns with resellers and Big 4 firms to deliver a cohesive, locally relevant mix. Act as the Voice of the Region by developing regional programs, overseeing global content adaptation, and managing the regional activity calendar. This hands-on role supports enterprise sales motions within ACAMS, the global leader in anti-financial crime certification and intelligence.
Required Qualifications
- 5-7+ years of experience in B2B marketing with a regional focus (field, demand gen, or regional marketing) supporting enterprise sales motions in a high growth tech company
- Proven pipeline generation
- Commercial & analytical instincts
- A bias toward execution
- Strong AI fluency
- Comfort in ambiguity
- Native Mandarin Chinese
- Fluent English
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