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Emma Sleep3 days ago

Marketing Manager

On-site · Frankfurt am Main, Hesse, Germany

Type
Full Time
Level
Mid Level
Education
Not Specified
Company size
Unknown

Job Summary

Plan, launch, and optimize paid marketing campaigns across channels including Google Ads, Meta, YouTube and TV (linear & streaming/CTV). Develop and implement performance marketing strategies aligned with business objectives (ROAS, CR, etc.). Analyze campaign performance using GA4, attribution tools, and in-house dashboards to inform strategic decisions. Collaborate with global performance and media teams to develop compelling ad creatives, messaging and budget allocation. Conduct A/B testing on ad creatives, audiences, and landing pages to drive continuous improvement. Stay updated with platform changes, algorithm updates, and emerging trends in performance marketing. We offer Discounts on our top-notch products and opportunities to collaborate with multinational teams. The role is based in Frankfurt with a focus on driving performance marketing initiatives in the DACH region.

Required Qualifications

  • At least 4 years of experience in performance marketing with hands-on ownership of budgets across paid search, social, and TV (linear or streaming/CTV)
  • Fluency in English; German or French a plus
  • Strong analytical skills and proficiency in marketing analytics platforms (e.g., GA4, Looker or similar)
  • Independent, self-reliant, and structured work approach
  • Ability to tackle tasks autonomously and drive ownership
  • Excellent communication and willingness to engage with cross-functional teams
  • Experience within the DACH market (ideally)
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Emma Sleep

Marketing Manager

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