Marketing Manager
On-sitePleasanton, California, United States
Job Summary
Drive strategic marketing initiatives to align with enterprise goals, partnering across teams to influence priorities and deliver impactful outcomes. Manage strategic marketing projects supporting national and omni-channel campaigns by developing briefs for agencies and internal teams, crafting communication strategies and messaging frameworks, and ensuring delivery within budget. Conduct competitive research and consumer insights testing to synthesize market intelligence for actionable recommendations. Liaise with business, channel strategy, and creative teams to execute plans and keep stakeholders informed. This Marketing Manager role sits within the Brand Integrated Marketing & Planning team at Albertsons Companies in Pleasanton, CA, focusing on modernizing brand impact and driving growth through integrated communications.
Required Qualifications
- Bachelor's degree
- 5-7 years' experience in brand marketing strategy or integrated marketing
- Experience in digital marketing, ecommerce, consumer research and/or strategy
- Ability to understand and connect assigned work to larger enterprise goals
- Possessing the ability to prioritize and influence outcomes across teams
- Demonstrated expertise in managing programs and supporting marketing campaigns
- Solid understanding and experience with business & customer data analytics
- Adept at evaluating and guiding creative development from concept to inception
- Strong, collaborative, and open-minded approach
- Highly organized and deadline driven
- Agile problem solver
- Effective time management skills
- Excellent listening, presentation, and written and verbal communication skills
- The position will be based in Pleasanton, CA
Desired Qualifications
- Experience in digital marketing, ecommerce, consumer research and/or strategy preferred
- preferably at internal marketing organizations working with brand, creative, and performance partners
- A curious mind eagerly able to assimilate various forms of research and insights and translate into actionable information to guide recommendations
- Independent-minded, self-motivated, strong interpersonal skills to build cross functional relationships, can work under ambiguity
- Able to operate independently, pivot quickly, and adjust to changing project needs or new information
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