Marketing Manager / AI-Enabled Marketing Strategist - 63925460630
RemoteSouth Africa
Job Summary
Develop and execute marketing initiatives driving guest and property owner acquisition while leveraging AI tools for research, content creation, and workflow efficiency. Manage end-to-end ownership of brand strategy, including monthly newsletters, weekly social media publishing across Instagram, Facebook, TikTok, and LinkedIn, and website content updates via WordPress. Optimize property galleries, coordinate listing photography, and implement SEO best practices to boost organic visibility and engagement. Support sales outreach with targeted collateral and investment reports, maintain consistent brand voice across all channels, and translate performance data into actionable growth recommendations.
Required Qualifications
- Native English speaker – non-negotiable, particularly for writing natural, conversational marketing copy.
- Marketing + AI experience, with the ability to use AI effectively for content creation and marketing tasks.
- Experience with vacation rentals/property marketing is highly relevant, especially managing the onboarding of around 3 new properties per week.
- Strong copywriting skills, including writing property listing descriptions, photo captions, and other customer-facing content.
- Self-starter who can take ownership of projects and work with minimal direction.
- Ideally 2–5 years of overall experience, with approximately 1–2 years focused on AI.
- Self-starter who consistently brings new ideas and follows through until projects are completed.
- Experience with or the ability to quickly learn: ChatGPT, Claude, Other AI-powered marketing tools, Canva, CapCut, WordPress, Google Workspace, Gmail, Google Drive, Google Docs, Google Sheets, Instagram, Facebook, TikTok, LinkedIn, Social media publishing and scheduling platforms, SEO and website analytics tools
Desired Qualifications
- Experience with vacation rentals/property marketing is highly relevant, especially managing the onboarding of around 3 new properties per week.
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