Marketing Manager
$60,000–$60,000 year
On-siteGeorgetown, Kentucky, United States or George Town, George Town, Cayman Islands
Job Summary
Develop the brand identity for selected global alcohol brands and translate international marketing strategies into Cayman-specific plans. Build and maintain professional relationships with stakeholders while communicating regularly with vendors to summarize events and initiatives. Respond to media requests from print and broadcast outlets, ensuring public relations and marketing activities generate positive customer and community responses. Assist management with long and short-run strategic marketing plans, conduct competitive and environmental research, and construct and monitor the marketing budget. Create and manage content for internal social media channels, reviewing programs regularly to modify as required.
Required Qualifications
- Bachelor's degree in marketing or related field or equivalent experience and training
- 5 years experience representing global alcohol brands
- Experience in public relations, media management, brand development and web/new media development, marketing strategy design and delivery
- Excellent verbal and written communication skills
- Great attention to details
- Good organizational skills
- Ability to perform under pressure
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