Marketing Management DACH - Internship
HybridBerlin, State of Berlin, Germany
Job Summary
Plan, setup, and execute local marketing campaigns in the German market across podcasts, influencers, and advertorials. Coordinate external agencies and internal stakeholders by drafting creative briefs, organizing campaign assets, and ensuring smooth delivery. Adapt and localize marketing initiatives, including drafting copy for newsletters, push notifications, and landing pages for the German audience. Analyze internal reading data to identify trending titles and popular articles, then track competitor promotions and emerging trends to support market research. Assist in compiling channel-level performance metrics, reporting materials, and slide decks to visualize channel performance. Maintain a central marketing roadmap dashboard consolidating local activities and growth metrics.
Required Qualifications
- Currently pursuing a degree in Marketing, Communications, Business, or a related field
- Native-level fluency in German
- Strong written and spoken English skills
- Required to complete a mandatory internship (Pflichtpraktikum) as part of their study regulations
- Duration of at least 4 months
Desired Qualifications
- Passion for digital growth and media
- Pragmatic mindset
- Eagerness to support campaign execution and daily operations in a fast-paced environment
- Enjoy working with numbers
- Comfortable using tools like Excel/Google Sheets
- Good copywriting skills in German
- Eye for visual details
- Creative talent for tailoring content to local audiences
- Curious about current marketing trends
- Enthusiasm for sharing own ideas
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