Marketing Leader Candidate - Japan Country Management Department, Travel & Mobility Business(C&M)
On-siteTokyo, Tokyo, Japan
Tokyo, Tokyo, JapanOn-siteFull TimeEnterprise
Full TimeEnterprise
Job Summary
Design and operate BI dashboards using DOMO to visualize marketing performance, while extracting, processing, and analyzing data with SQL to identify business issues and propose improvements. Monitor key metrics such as bookings, conversion rates, and repeat usage to support data-driven decision-making across sales promotions and user acquisition initiatives. Collaborate with CRM, advertising, and sales teams to translate analytical insights into actionable recommendations that drive revenue growth and optimize campaign effectiveness.
Required Qualifications
- Professional experience in data analysis, BI, and/or marketing
- Experience identifying business issues through data analysis and contributing to marketing improvements or decision-making support
- Experience creating and operating dashboards using DOMO
- Experience designing datasets and data flows, and creating cards in DOMO
- Experience extracting, processing, aggregating, and analyzing data using SQL
- Experience designing, visualizing, and monitoring marketing KPIs
- Strong communication skills to collaborate effectively with related departments and drive projects forward
- Ability to translate analysis results into documents and dashboards, and explain insights clearly to non-data specialists
- Basic PC skills, including Word, Excel, and PowerPoint
- TOEIC Score exceeding 800 (or similar level of English ability) or a University Degree earned in an English-speaking country
Desired Qualifications
- Experience in the travel and/or tourism industry
- Ownership and execution capability: A strong sense of ownership and initiative, with the ability to proactively seek solutions when issues arise, rather than waiting for instructions, and to drive execution by involving others
- Adaptability and a positive mindset toward change: Ability to embrace change and uncertainty during the growth phase of a new business, and to respond positively to unexpected challenges
- Experience designing data marts and organizing data definitions
- Experience creating ER diagrams, or conducting analysis based on an understanding of database structures
- Experience building reporting environments that integrate multiple data sources
- Experience using web analytics tools such as Adobe Analytics and Google Analytics
- Basic knowledge of paid search advertising, affiliate marketing, SEO, and other digital marketing channels
- Experience measuring the effectiveness of advertising and user acquisition channels, including ROI analysis
- Marketing experience in EC, travel, tourism, booking services, leisure, or platform businesses
- Strong business communication skills
- Experience conducting data analysis and making proposals in collaboration with sales departments or business planning teams
- Experience communicating in English via email, chat, meetings, and other business settings
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