Marketing Intern
HybridGrand Rapids, Michigan, United States
Job Summary
Support field marketing by executing on-site events, coordinating promotional materials, and collecting assets from designated practices. Manage growth and lifecycle initiatives by assisting with CRM campaign builds, website optimization QA, and email/SMS send scheduling. Create social media content through photo/video capture, basic editing, and scheduling while monitoring community engagement and brand standards. Coordinate cross-channel strategy by maintaining marketing calendars, tracking project timelines, and pulling performance data for reporting summaries. Contribute to campaign planning through research on competitors, markets, and influencers while ensuring all work adheres to brand protocols and patient privacy requirements.
Required Qualifications
- Currently pursuing or recently completed a degree in Marketing, Communications, Public Relations, Business, Graphic Design, or a related field
- Interest in marketing strategy, lifecycle and CRM marketing, digital marketing, analytics, content creation, events, beauty, wellness, medical aesthetics, or luxury consumer brands
- Comfortable working across both digital tools and in person environments, including active practice or event settings
- Familiarity with Instagram, TikTok, Facebook, Canva, CapCut, Adobe Creative Suite, Microsoft Office Suite, CRM platforms (Klaviyo, Mailchimp, or similar), or project management tools (Monday, Asana, Trello, or similar)
- Comfortable working with basic data and spreadsheets to support reporting and insights
- Excellent written and verbal communication skills
- Highly organized, dependable, detail oriented, and prioritize assignments and communicate timelines
- Willingness to take initiative while following established brand, approval, and privacy protocols
- Professional interacting with providers, staff members, patients, vendors, and community partners
- Ability to travel locally to practices and events as needed
- Availability for occasional early morning, evening, or weekend events may be required
Desired Qualifications
- Familiarity with AI enabled marketing tools is a plus
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.