Marketing Generalist
On-site · Plano, Texas, United States
Job Summary
Marketing Generalist executes advertising, branding, events and digital channels, coordinates tradeshow logistics, drafts and distributes press releases and product announcements, supports social media planning, posting, and monitoring, maintains marketing calendars and project tracking, coordinates with vendors for printing and event materials, and ensures brand consistency across all materials and channels. Requires 3+ years of marketing experience in technology or related industry, strong writing skills, on-site work in Plano, TX, travel up to 10 percent, and a Bachelor’s degree in marketing or related field or equivalent experience.
Required Qualifications
- Bachelor’s degree in marketing or related field or equivalent combination of education and experience preferred
- Three or more years of marketing experience in a technology or related industry
- Experience supporting advertising, branding, events, and digital marketing
- Strong writing skills for press releases and marketing content
- Ability to work on-site in Plano, Texas
- Valid driver license and ability to travel up to 10 percent
- Ability to work in a direct, fast-paced environment with shifting priorities
- Bachelor’s degree in marketing or related field or equivalent combination of education and experience preferred
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