Marketing Full Funnell Analyst
On-site · Genève, Geneva, Switzerland
Job Summary
Optimize full-funnel marketing investments across markets; analyze performance across the customer journey to identify growth opportunities and drive ROI; build and maintain KPI dashboards; develop attribution models to clarify revenue contribution; collaborate with Marketing & Digital, Finance, Commercial and Revenue teams; prepare executive-ready data-driven presentations; 5+ years in marketing analytics or related fields; Bachelor's in Business, Economics, Finance, Marketing or related field (Masters/MBA preferred); proficient in Excel and BI tools; fluent in English.
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