Marketing Executive (Ford)

Identify key contacts at potential client or partner companies to establish relationships for collaboration on sales, promotion campaigns, and discount partnerships. Monitor competitor activities to proactively satisfy and retain clients while identifying new target markets and opportunities to cross-sell or upsell. Work with creative designers and the marketing team to produce POSM, merchandise, and other materials, then distribute them to all client outlets. Prepare event proposals, checklists, and budget plans from pre-production through completion. Provide leadership, motivation, and direction to the marketing team while delivering weekly, monthly, and yearly reports on sales revenue, clients, and market segments. Travel nationwide for marketing research and complete other tasks assigned by the Manager.