Marketing Executive
On-site · London, England, United Kingdom
Job Summary
Marketing Executive responsible for conceiving and developing efficient marketing strategies, organizing and overseeing advertising campaigns and promotional events (including social media and TV), conducting market research to evaluate trends and competition, writing copy for brochures and websites, maintaining media relationships, monitoring campaign performance with metrics, and collaborating with managers on budgets and expenses. Requires proven experience in marketing, strong understanding of market research, data analysis and statistics, strategic planning, proficiency with MS Office and marketing software (CRM), familiarity with social media and web analytics, excellent communication and organizational skills, and a BSc/BA in marketing, business administration, or a related discipline.
Required Qualifications
- Proven experience as a marketing executive or similar role
- Good understanding of market research techniques, data analysis and statistics methods
- Thorough knowledge of strategic planning principles and marketing best practices
- Proficient in MS Office and marketing software (e.g. CRM)
- Familiarity with social media and web analytics (e.g. WebTrends)
- Excellent communication and people skills
- Strong organizational and time management abilities
- Creativity and commercial awareness
- BSc/BA in marketing, business administration or relevant discipline
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