Marketing Events Lead, Enterprise
$320,000–$400,000 year
Hybrid · San Francisco, California, United States
Job Summary
Enterprise-focused events leadership for high-impact, hybrid events that accelerate pipeline and deepen enterprise relationships. Owns end-to-end enterprise event programs from executive roundtables and customer summits to hosted conferences and partner activations. Leads cross-functional collaboration with Sales, Partnerships, Product Marketing, Creative, and external agencies; manages budgets, contracts, staffing, and timelines; develops pre/post-event communications and attendee engagement plans; tracks KPIs (lead generation, pipeline influence, meeting volume, attendee engagement) to optimize ROI. Travel ~40% for on-site execution; builds scalable event processes and playbooks; ensures brand alignment across Anthropic and Claude. Requires senior-level experience in enterprise event marketing, a track record of large-scale events, budget and vendor management, and the ability to lead a team of employees and contractors. Visa sponsorship available; located in San Francisco with a hybrid in-office policy.
Required Qualifications
- 18+ years of enterprise event marketing, field marketing, or a related role
- Experience executing large-scale conferences, trade shows, and hosted executive events
- Experience partnering with enterprise sales teams to align event programs with pipeline and revenue goals
- Strong budget management, including vendor negotiation and contract management
- Ability to translate enterprise goals into in-person and hybrid event experiences
- Proven ability to manage a team of full-time and contracted employees
- Willingness to travel regularly (approximately 40%) for on-site event execution
- Bachelor’s degree or equivalent combination of education, training, and/or experience
- Experience with event technology platforms (e.g., Splash, Cvent)
- Ability to build scalable event processes, playbooks, and documentation
- Strong communication and cross-functional collaboration skills
- Interest in AI and commitment to responsible deployment of AI systems
- Visa sponsorship available for eligible candidates
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