Marketing Director (Development Division)
On-siteMiami, Florida, United States
Job Summary
Lead the day-to-day management of the Development Division marketing team and oversee execution for a portfolio of 15+ luxury residential projects in South Florida. Prioritize workloads across Marketing Managers and Coordinators, establish clear deadlines and accountability, and mentor junior team members to ensure consistent delivery. Manage project timelines, deliverables, and stakeholder communication with developers, sales teams, and external agencies while monitoring campaign performance and budget adherence. Translate business objectives into actionable marketing plans, leading from high-level strategy to detailed creative execution across digital, print, and social channels. Report directly to the VP of Marketing in a fast-paced, deadline-driven environment.
Required Qualifications
- 7+ years of marketing experience
- significant experience specifically in luxury residential real estate and new-development marketing in Miami/South Florida
- Proven experience successfully launching and marketing new residential developments from strategy through execution
- Bilingual English and Spanish required, both written and verbal
- Demonstrated experience managing multiple projects, deadlines, clients and stakeholders simultaneously
- Previous experience managing, mentoring or directing a marketing team
- Exceptional project management and organizational skills
- Strong understanding of the Miami luxury real estate market and its competitive landscape
- Experience working directly with developers, ownership groups, sales teams, creative agencies and vendors
- Experience developing and managing marketing budgets
- Strong understanding of digital, social media, print, events, broker outreach and integrated marketing campaigns
- Excellent written and verbal communication skills
- Strong presentation and interpersonal skills
- Ability to manage both strategy and detailed execution
- Highly proactive, accountable and solutions-oriented
- Ability to work effectively in a fast-paced, constantly changing environment with tight deadlines and competing priorities
- Strong attention to detail and commitment to high-quality execution
- Ability to anticipate issues, take ownership and solve problems independently
- Strong team player who works collaboratively across marketing, sales, design, digital, social and corporate teams
- Ability to build and maintain strong relationships with internal and external stakeholders
- Comfortable working with international partners, clients and vendors across multiple time zones
- Proficiency with project management, CRM, marketing and collaboration platforms
- Location: HQ Office Coconut Grove
- Work Environment: On-site; not a remote position
Desired Qualifications
- Experience with branded residences and/or luxury hospitality brands strongly preferred
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