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Vital CarePosted 1 month ago
EXPIRED

Marketing Coordinator

$68,000–$75,000 year

HybridNashville, Tennessee, United States

Full Time

Job Summary

Develop and execute multi-channel marketing initiatives by designing email campaigns, managing Google Ads and social media assets, and maintaining brand consistency across digital properties. Draft copy for websites, social posts, and print materials while optimizing landing pages and tracking campaign performance metrics. Coordinate event logistics for franchise meetings and support local marketing needs for infusion pharmacy locations. Manage timelines for concurrent projects and collaborate cross-functionally with operations and clinical teams.

Required Qualifications

  • Strong copywriting and editing skills
  • Excellent organizational and project management skills
  • Ability to interpret analytics and make data-driven decisions
  • Detail-oriented with strong communication skills
  • Ability to work independently and collaboratively in a fast-growing franchise organization
  • Proficiency in MailChimp or similar email platforms
  • Proficiency in FranConnect or similar CRM
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Proficiency in Canva
  • Proficiency in Google Ads
  • Proficiency in LinkedIn Campaign Manager
  • Proficiency in Meta Ads Manager
  • Proficiency in Website CMS platforms (WordPress preferred)

Desired Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or related field preferred
  • 2–4 years of marketing experience preferred
  • Experience with franchise systems is a strong plus
  • Experience in healthcare, infusion, specialty pharmacy, or medical marketing is highly desirable
  • WordPress experience preferred

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