Marketing Coordinator
$43,680–$47,840 year
On-siteHyde Park, New York, United States
Job Summary
Execute campaigns (web, e-mail, and text) driving registrations for admissions-related events and handle weekly postal mailing lists including seasonal processing. Test and proof emails, capture statistics, and prepare reports while collaborating with Marketing Managers to ensure accurate audience lists. Audit customer journey experiences within CRM, monitor the system for optimal communication processes, and update or correct prospect data as needed. Support the Digital & Online Services team by requesting website reports, updating copy, and monitoring the website chatbot for engagement. Work overtime on nights and weekends as required by business needs.
Required Qualifications
- Associates degree
- Minimum one (1) year of experience working with e-mail and online marketing tools
- Detail oriented and thorough
- Exceptional organizational skills
- Strong writing and proofreading skills
- Strong teamwork and interpersonal skills
- ability to be adaptable
- dependable
- handle multiple priorities simultaneously
- Strong computer experience
- abilities to work effectively with MS Office suite products, i.e. Word, Excel, PowerPoint
- Must be able to work overtime on nights and weekends as required by business needs
- Able to work at a computer for extended periods of time, sometimes in excess of eight (8) hours per day
Desired Qualifications
- Bachelor's degree in marketing, new media, communications or related field
- Knowledge of HTML and CSS
- Knowledge of Slate, or similar CRM system
- Passion for / familiarity with the culinary arts, baking and pastry arts, hospitality industry and/or restaurant industry
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