Marketing Content Writer / SEO Copywriter

Marketing Content Writer / SEO Copywriter to write and edit customer-facing content across marketing, e-commerce, retail, restaurant, and brand channels. Create short-form and long-form copy for digital and print platforms including website content, product/category pages, landing pages, email campaigns, SMS campaigns, catalogs, social media, video scripts, blogs, guides, and promotional campaigns. Apply SEO best practices for keyword ranking, search visibility, metadata, headings, internal linking, and copy structure while maintaining brand voice. Collaborate with Development, Marketing, Merchandising, Content, and other teams to identify content opportunities, ensure messaging consistency, and support launches and campaigns. Qualifications include a Bachelor's degree (preferred), three+ years of copywriting/content experience (preferred), SEO writing knowledge (required), portfolio or writing samples (required), and familiarity with tools like Jira/Ziflow; experience with premium cigars or lifestyle marketing is a plus. Location: Easton, PA; on-site, full-time.