Marketing & Communications Associate
On-siteLagos, Lagos, Nigeria
Job Summary
Develop and execute marketing campaigns across digital, social media, email, and content channels to drive brand awareness and member growth. Conduct market research on trends, preferences, and competition while creating, editing, and proofreading materials like blog posts, newsletters, and brochures. Manage social media profiles, website content, and the marketing database, and support event planning for webinars and trade shows. Track campaign performance metrics and prepare reports, collaborating with the design team on visual assets and implementing SEO and PPC strategies. Maintain up-to-date knowledge of marketing tools and best practices. This role supports Prospa's mission to empower African entrepreneurs with a competitive salary, bonus, commission, and career development opportunities.
Required Qualifications
- 1-3 years experience working in marketing
- A bachelor's degree from a reputable educational institution
- Digital marketing experience
- Knowledge of good SEO practice
- B2B Marketing Experience
- Copywriting Skills
- Email Marketing/Lead Generation
- Social Media
- Event Planning/Project coordination
Desired Qualifications
- a degree in a marketing discipline
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