Marketing/Business Development Director
On-siteBloomington, Indiana, United States
Job Summary
Organize, direct, and manage all aspects of business development and marketing communications, including developing, implementing, and analyzing the strategic business development and marketing plan. Partner with the CEO to drive growth in hospital admissions, clinical programs, and service lines while overseeing physician relations, community outreach, and post-acute strategy. Create and implement tracking mechanisms to monitor volume, growth, and revenue increases across programs and service lines. Manage media relations, website, and social media strategy to support organizational goals. This full-time day shift role supports Monroe Hospital's commitment to superior healthcare within the Prime Healthcare system.
Required Qualifications
- Bachelors Degree in Marketing, Business (Development), Communications or related field
- At least 7 years in related field (business development and/or marketing, communications, PR)
- At least 2 years of healthcare management experience
- Strong communication and leadership skills
- Critical thinking skills
- Must be proactive and self-driven
- Able to work well independently and with others
Desired Qualifications
- Minimum 2 years of experience in acute care setting
- Post acute experience
- Experience with project/program management
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