Marketing and Public Relations Specialist
$71,000–$88,000 year
On-site · Pasadena, California, United States
Job Summary
Marketing & PR Specialist at RIDE to develop and execute integrated marketing, communications, and public relations initiatives that elevate brand awareness, support business growth, and strengthen RIDE’s leadership in battery-electric transportation. Responsibilities include creating engaging content, managing media and PR activities, supporting digital marketing campaigns, coordinating brand messaging across channels, assisting with strategic communications, managing social content (LinkedIn, Facebook, Instagram, YouTube), supporting trade shows and events, and collaborating with cross-functional teams to ensure consistent and impactful messaging.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, or a related field.
- 4+ years of experience in marketing, communications, or public relations, preferably in the automotive, technology, or sustainability sectors.
- Exceptional written and verbal communication skills, with strong storytelling and content development abilities.
- Experience managing social media platforms, digital marketing campaigns, and brand communications.
- Familiarity with media relations, press release writing, and public relations best practices.
- Strong organizational skills and the ability to manage multiple projects simultaneously in a fast-paced environment.
- Excellent collaboration and interpersonal skills, with the ability to work effectively across cross-functional teams and external partners.
- Proficiency with Microsoft Office Suite, Teams, and marketing tools such as Mailchimp or similar platforms.
- Familiarity with design and content creation software (Adobe Creative Suite, Illustrator, Photoshop, Canva, CapCut, Premiere, etc.).
- Knowledge of website management platforms and basic SEO principles is preferred.
- Passion for sustainability and electric transportation, with a genuine interest in contributing to the clean energy movement.
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