Marketing and Enablement Senior Manager, Global Events
$122,400–$183,600 year
On-siteNew York City, New York, United States or New York, United States
Job Summary
Own end-to-end GTM enablement for Harvey's global FORUM event, building invite strategy, comms, and briefing materials that align Sales and Customer Success on account plans. Partner with Sales and Customer Success on prospect prioritization and post-event follow-up, while owning data and reporting in Salesforce to track attendance, ARR mix, and ROI. Manage registration end-to-end with the Marketing tech team, oversee social calendar coverage across lead-up, during, and post-event windows, and coordinate creative swag and content capture to fuel long-term marketing. This role builds FORUM into a recognizable, always-on brand fixture driving real revenue impact.
Required Qualifications
- 5+ years of experience in event marketing, marketing analytics, GTM enablement, or a related field
- Direct experience building GTM or sales enablement materials
- Comfort partnering with Sales and Customer Success on invite strategy and account-level comms
- Comfort pulling and analyzing customer and registration data to inform decisions and report on results
- Working fluency in Salesforce
- Experience managing registration platforms for events
- Strong instincts for brand and social
- Experience planning and executing coverage across a multi-week event window
- Strong project management skills
- Ability to run multiple concurrent workstreams without dropping details
- High ownership, professionalism, tact, and judgment
- Ability to operate under ambiguity
Desired Qualifications
- Ideally with exposure to flagship or high-visibility conferences
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