Market Development Lead
$67,000–$96,400 year
On-site · Sevierville, Tennessee, United States
Job Summary
Market Development Lead drives market growth and execution by partnering with Independent Distributor Partners (IDPs) and retail outlets. Builds collaborative relationships with IDPs, store leadership, and key retailer decision makers; leads route consults and meetings to understand needs and identify growth opportunities; drives priority execution across the portfolio to deliver sales plans and grow market share; identifies market opportunities, shares insights, and sets targets for distribution, merchandising, promotions, and retailer events; supports call coverage, inventory and logistics coordination, and responses to retailer concerns; uses data to identify retailer requirements and performance trends; builds trust with store management and retail partners, supports new item launches and store resets; recruits potential IDPs for open routes and applies retailer-specific knowledge across channels; requires strong presentation, written, and verbal communication skills and proficiency in Microsoft Office; travel locally and overnight, with flexibility in hours, to execute responsibilities.
Required Qualifications
- 3+ years of related sales or CPG experience, or 2+ years of relevant experience with a bachelor’s degree
- Strong written and verbal communication, influencing, leadership, problem-solving, technical, and analytical skills
- Proficiency in Microsoft Excel and PowerPoint
- Ability to travel locally and overnight, relocate if required, and work flexible hours based on business and retailer needs
- Ability to stand, walk, sit, bend, lift up to 50 pounds occasionally, and drive regularly to stores, warehouses, and hubs in the market
Desired Qualifications
- 3+ years of related sales or CPG experience, or 2+ years of relevant experience with a bachelor’s degree
- Strong written and verbal communication, influencing, leadership, problem-solving, technical, and analytical skills
- Proficiency in Microsoft Excel and PowerPoint
- Ability to travel locally and overnight, relocate if required, and work flexible hours based on business and retailer needs
- Willingness to stand, walk, sit, bend, lift up to 50 pounds occasionally, and drive regularly to stores, warehouses, and hubs in the market
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