Managing Director, Dealer Retail & Consumer Marketing
On-site · Plano, Texas, United States
Job Summary
Oversee marketing strategy and execution for Chase Auto dealer network and consumer originations, Leading development of integrated go-to-market programs for both direct-to-consumer and indirect dealer channels; manage brand strategy, media, and campaigns; enable the sales force with marketing content and lead nurture; drive segmentation and customer insights; steer Salesforce Marketing Cloud-based communications; engage high-touch client experiences and events; lead and develop a marketing team; collaborate across sales, product, and branch networks to align marketing with business goals and maximize ROI.
Required Qualifications
- 10+ years of leadership with demonstrative experience in development and implementation of B2B and B2C marketing strategies
- Strong people leadership skills with experience managing and developing a team
- Strong interpersonal skills with the ability to build relationships and influence stakeholders
- Strong proficiency with executive-level presentation materials and briefings, and the ability to simplify complex subject matter into digestible executive communications
- Critical thinker with an analytical mindset to interpret data and make informed decisions
- Creative thinker with a passion for innovation and continuous improvement
- Exceptional written, presentation and verbal communication skills
- Strong executive presence
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