Manager, Social Analytics
$88,540–$88,540 year
On-siteNew York City, New York, United States or New York, United States
Job Summary
Pull and arrange data from multiple sources to feed business-improving insights, then build thoughtful presentations and reports that bring the story home to clients. Work closely with your Manager to learn efficient data wrangling methods and develop skills to become a full-fledged storyteller. Report on full-funnel (eCommerce) social campaigns using Meta, TikTok, and Pinterest reporting managers. Translate stakeholder needs into creative solutions with diligence and urgency. This role requires a B.A. or B.S. in Mathematics, Statistics, Computer Science, Marketing/Advertising, or related field with 3+ years of media experience. Agency experience is highly preferred.
Required Qualifications
- B.A. or B.S., preferably in Mathematics, Statistics, Computer Science, Marketing/Advertising or related field
- 3+ years of work experience in media or related field
- Experience reporting on full-funnel (ECommerce) social campaigns
- Experience with Adobe Analytics or Google Analytics
- Experience working with relational databases, SQL
- Strong communication skills
- Ability to speak and write professionally
- Ability and comfort with presenting work by phone or within small groups
- Proficiency in Microsoft Office software such as Word, Excel and PowerPoint
- Ability to service clients, partners and internal stakeholders by understanding needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency
- Knowledge of digital media metrics (Impressions, Clicks, CTR, CPM, etc.)
- Advanced Excel skills (ability to work with macros, advanced formulas, pivot tables)
Desired Qualifications
- Agency experience
- Experience using social platform reporting managers: Meta, TikTok, Pinterest
- Familiarity with Tableau or Power BI
- Knowledge of Digital Media, Marketing/Advertising industries
- Experience working with Python, R programming languages
- Bachelor's degree in Mathematics, Statistics, Computer Science, Marketing/Advertising or related field (preferred)
- Passion for emerging tech and media
- Data-driven approach to decision-making
- Fresh perspective
- Numbers whiz
- Ability to bring data to life through a compelling story
- Prior experience in media analytics, especially digital media
- Don't shy away from a challenge
- Always hungry to learn more
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.