Manager, Product Marketing
HybridNew York, United States
Job Summary
Develop and execute product positioning, go-to-market strategies, and value propositions for Point of Care Solutions serving community oncology and health systems. Create compelling sales collateral, thought leadership, and market-facing content that differentiates Flatiron from competitors while driving commercial success through growth and retention. Partner cross-functionally with sales, customer success, and product teams to refine messaging, conduct market research, and optimize digital demand generation tactics. Present the client-facing product roadmap twice annually and provide on-the-ground support at industry events and conferences. Work in a hybrid model with defined office days, supported by comprehensive benefits including 401(k), financial health resources, and extensive parental policies.
Required Qualifications
- 4+ years of experience working with marketing, sales, go-to-market strategy, and/or product teams
- ideally with a focus in B2B healthcare
- excellent communication and storytelling skills
- ability to synthesize and simplify complex ideas for a range of audiences
- exceptional project management skills
- proven ability to manage multiple projects simultaneously across a variety of timelines, collaborators and stakeholders
- strong interpersonal and stakeholder management skills
- ability to drive cross-functional initiatives in a matrixed organization
- ability to execute with minimal direction
- experience developing product positioning and compelling sales collateral and marketing materials
- ability to effectively prioritize competing opportunities
- experience in B2B healthcare product marketing or healthcare consulting
- comfortable with ambiguity
- demonstrated initiative in formulating solutions in challenging situations
Desired Qualifications
- experience in B2B healthcare product marketing, ideally with exposure to health systems and/or oncology
- familiarity with real-world evidence and/or electronic health records
- track record of increasing responsibility throughout your career
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.