Manager, Product Management
On-site · Petaling Jaya, Selangor, Malaysia
Job Summary
Lead the development and execution of marketing strategies aligned with the brand and medical marketing plans; act as a strategic partner to Sales, Medical, and external clients to ensure seamless execution and KPI achievement; own the execution and performance of marketing programs across key channels (Clinics, Hospitals, Key Accounts); develop and optimize marketing investments, promotions, and channel strategies including pricing, promotions, product assortment, and visibility; coordinate product, price, and packaging changes; plan and implement CME programs and educational initiatives for healthcare professionals; partner with Medical to ensure accurate, balanced scientific messaging; monitor clinical trends, treatment guidelines, and competitor activities to inform marketing decisions; ensure sales teams are equipped with clinical knowledge, product positioning, and compliance understanding; drive monthly, quarterly, and annual marketing and business performance targets and deliver KPIs; continuously improve processes linking marketing strategy with field execution and medical engagement; possess strong strategic brand and business planning, market understanding, scientific and clinical knowledge, end-to-end marketing execution, and cross-functional influence.
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