Manager, Podcast Marketing
$92,000–$122,000 year
HybridConcord, North Carolina, United States
Job Summary
Book and manage in-network and out-of-network cross-promotional campaigns for nearly 70 podcasts, overseeing launches, flight dates, frequency caps, and delivery. Own execution details from creative trafficking through ad operations, while building weekly and monthly reports on net-new listeners, conversion, and retention for senior leadership. Develop clear performance narratives and recommendations based on campaign data, maintaining consistent naming conventions across booking and measurement platforms. Research and pitch podcasts and YouTube channels for promotional swaps, collaborations, and client guest appearances, while managing editorial pitches to major podcast platforms. Improve and automate campaign workflows and reporting processes to maintain operational precision.
Required Qualifications
- 3–5 years of experience in audience development, marketing operations, campaign management, or ad operations within podcasting, audio, or digital media
- Hands-on experience booking campaigns in an enterprise podcast hosting and advertising platform
- Advanced proficiency in Excel or Google Sheets, including experience using pivot tables and lookup functions to create clear reports from raw data exports
- Familiarity with podcast measurement or attribution platforms such as Magellan AI, Podscribe, or Podtrac
- Strong written communication skills and the confidence to present performance data, insights, and recommendations to senior stakeholders
- Experience managing outreach or partnerships, including promotional swaps, guest bookings, creator collaborations, or platform relationships
- Careful and consistent execution, with the judgment to identify incorrect date ranges, mismatched metrics, or other discrepancies before they reach a final report
- Ability to manage multiple campaigns, deadlines, and stakeholder relationships in a fast-paced environment
- A proactive approach to improving systems, solving operational challenges, and identifying opportunities for audience growth
Desired Qualifications
- Day-to-day experience working with podcast attribution tools such as Magellan AI, Podscribe, or Podtrac
- Previous experience working within a podcast network
- Listener fluency across podcast genres such as news, true crime, comedy, and sports
- Working knowledge of SQL or light Python
- Experience using AI tools to accelerate analysis, reporting, and repetitive workflows, including agentic tools such as Claude Code or Codex
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