Manager of Public Relations, Fashion & Lifestyle
$80,000–$110,000 year
On-site · New York City, New York, United States
Job Summary
Manager / Senior Manager of Public Relations responsible for driving love and broad awareness of the Reformation brand, products, and mission in fashion and lifestyle press. Lead development of messaging and talking points for executive interviews, product launches, campaigns, and collaborations; manage day-to-day communications with global agency partners; partner with performance marketing and brand marketing to execute 360 campaigns; oversee reporting and OKRs; support internal comms as needed. Requires strong press relationships, experience in fashion PR (agency + in-house preferred), ability to collaborate with C-Suite, copywriting/editing proficiency, and a passion for sustainable fashion. Located in New York City, with in-office availability at Soho HQ four days per week. Compensation range: $80,000 - $110,000 plus 10% bonus eligibility, plus discretionary bonus potential and comprehensive benefits.
Required Qualifications
- Bachelor's degree in a related field such as marketing, communications, English, journalism
- 5-6 years of relevant public relations experience in fashion (agency and/or in-house)
- Experience working with C-Suite executives
- Excellent verbal and written communication skills including copywriting and editing
- Excellent relationships with consumer, fashion and lifestyle press
- Knowledge and passion for sustainable fashion and strong reporter relationships in the space
- Ability to work in a fast paced, global setting
- Availability to work in an office environment in New York - Soho HQ 4 days/week
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