Manager, Marketing
$70,000–$80,000 year
On-siteDowners Grove, Illinois, United States
Job Summary
Marketing Manager at Roadrunner will own end-to-end omnichannel marketing programs to drive pipeline growth and revenue in a B2B logistics context. You’ll develop and execute campaigns across digital, email, paid media, and social channels; build and manage marketing systems and automation using HubSpot; provide data-driven performance insights and executive-level reporting; create compelling branded content and lead Roadrunner’s LinkedIn strategy; enable sales with targeted tools and messaging; collaborate across marketing, sales, operations, and leadership; and contribute to brand presence through events, SEO, and website optimization. The role emphasizes systematizing processes, measuring ROI, and scaling marketing efforts to support commercial expansion and recruitment marketing initiatives for CDL drivers.
Required Qualifications
- 3+ years of B2B marketing experience with demonstrated success driving pipeline and revenue
- Strong hands-on experience with marketing automation platforms (HubSpot preferred) and CRM systems (Salesforce, Zoho, or similar)
- Proven ability to manage paid search and paid social campaigns with a focus on ROI and cost efficiency
- Exceptional content creation and copywriting skills across multiple formats and audiences
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field
- Experience collaborating cross-functionally with sales, operations, and leadership teams
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