Manager, Marketing AI Enablement
$142,800–$210,000 year
On-siteSan Francisco, California, United States
Job Summary
Build and run the Marketing AI enablement motion, including intake, prioritization support, office hours, documentation, training, and cross-functional coordination. Help teams identify high-value AI use cases and shape them into clear briefs, success metrics, and implementation paths. Partner with all Marketing functions, Analytics, Legal, Procurement, and other teams to reduce duplication and keep AI work moving. Create and maintain a central view of Marketing AI initiatives, including tools, pilots, owners, status, and business impact. Develop lightweight governance and operating norms aligned on privacy, compliance, brand standards, and data use. Lead education efforts across the org through trainings, Lunch & Learns, playbooks, and reusable templates. Surface insights, adoption trends, and case studies showing where AI saves time or accelerates launch speed. Identify overlap across workstreams and recommend centralization or standardization. Help build an AI-confident Marketing org that adopts new tools with clarity and consistency.
Required Qualifications
- 5+ years of experience in enablement, learning & development, marketing operations, program management, business operations, AI adoption, or a related field
- Experience working across multiple marketing functions and translating business needs into structured plans and workflows
- Strong written and verbal communication skills, with the ability to create clear documentation for different audiences
- Comfort driving ambiguous, cross-functional work from idea to execution
- Strong organizational skills and a bias toward action
- Experience with AI tools, workflow automation, or MarTech platforms
- The ability to simplify complexity, create alignment, and help teams move faster without adding unnecessary process
- A collaborative style and a strong instinct for partnership, enablement, and follow-through
- Curiosity about how AI can improve marketing productivity, quality, and speed
Desired Qualifications
- direct build experience
- Experience building or supporting training programs, workshops, playbooks, or learning experiences
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