Manager, Integrated Media
On-sitePhoenix, Arizona, United States
Job Summary
Lead integrated media strategy, activation, and optimization for assigned clients by translating business goals into actionable plans across paid search, social, programmatic, and display channels. Own campaign execution, troubleshooting, and performance analysis to drive efficiency and scale while managing vendor relationships and platform partners. Develop recommendations, budgets, and timelines; conduct audience and competitive research; and present insights to internal teams and clients. Mentor junior Coordinators and Sr. Coordinators, establish clear workflows, and ensure accurate reporting aligned with client objectives.
Required Qualifications
- 3–5 years of experience in media, marketing, advertising, analytics, or a related field
- Hands-on experience planning, activating, optimizing, and analyzing paid media campaigns
- Agency experience managing multiple clients or complex account responsibilities
- Bachelor's degree in marketing, advertising, communications, business, or a related field, or comparable professional experience
- Strong understanding of integrated media strategy, campaign execution, performance optimization, and measurement
- Experience across multiple media channels, with deep working knowledge in at least one area
- Proven ability to translate business goals into actionable media recommendations
- Strong analytical skills and the ability to turn campaign data into clear insights and decisions
- Experience presenting campaign performance, media recommendations, and strategic thinking to clients
- Ability to independently manage account priorities, deliverables, budgets, and timelines
- Strong written and verbal communication skills
- Experience guiding, reviewing, or mentoring junior team members
- Ability to identify risks, solve problems, and make decisions with limited oversight
- Strong attention to detail without losing sight of broader strategic objectives
- Ability to operate effectively in a fast-paced, collaborative, and evolving agency environment
- High level of accountability, ownership, professional judgment, and integrity
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